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3rd April 2025 – Leading iGaming provider Yggdrasil has strengthened its footprint in the UK market by launching its extensive gaming portfolio with major casino brand 32Red.
As part of the FDJ UNITED Group, 32Red is one of Europe’s most recognized online gaming operators. With this collaboration, Yggdrasil’s acclaimed collection of slot games is now available to a significantly wider audience in the UK.
The partnership includes the integration of Yggdrasil’s latest proprietary titles, such as Trickstar Spins and Golden Fish Tank Party, alongside offerings from its YGG Masters program, featuring engaging games like Max Elements, Thor 7×7, and Burning Riot.
Yggdrasil’s portfolio is further distinguished by its signature Game Engagement Mechanics (GEMs), including the popular GigaBlox™ and MultiMax™, which are set to resonate with UK players.
This collaboration marks another milestone in Yggdrasil’s global expansion strategy as it continues to grow in regulated markets worldwide.
Jose Simon, Chief Commercial Officer at Yggdrasil, commented on the partnership:
“32Red is one of the biggest names in the UK space and having our content in their casino is a considerable boost to our UK ambitions.
2025 is set to be a notable year for Yggdrasil as we continue to drive our growth on several fronts, and partnering with established brands in key markets will be a core component of that.”
Allana Hart at 32Red added: “
“At 32Red, we have a mission to thrill our players with the most exciting gaming experiences the industry has to offer, so having Yggdrasil’s substantial portfolio of slots at our disposal matches that goal.
We can now offer a considerably stronger choice for visitors to our casino, and we’re confident that provision will only strengthen in the future thanks to this partnership.”
This agreement underscores Yggdrasil’s ongoing commitment to providing high-quality gaming content to operators and players alike, further cementing its position as a key player in the iGaming industry.
