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Sportradar Group AG has announced a proprietary agreement with global sports streaming service DAZN to run and distribute real-time betting data for the 2025 FIFA Club World Cup. The United States will stage the event between June 14 and July 13, and all of the 63 matches will be streamed around the globe by DAZN.
According to the deal, Sportradar will provide real-time data, live odds, and betting content to an international network of more than 800 bookmaking operators and 900 media companies. With the partnership, the global appeal of the tournament will be enhanced, and gamblers and fans will be provided with an enriched experience.
Extensive Match Coverage and Sophisticated Data Tools
The FIFA Club World Cup 2025 will be boosted by the data-driven reporting ability of Sportradar. The company, which monitors over 150,000 games in a year across over 900 football tournaments, is well-positioned to provide high-velocity and high-precision data solutions.
To deliver the tournament, Sportradar will leverage sophisticated tracking data to offer a maximum of 190 pre-match and 200 in-play markets per match. The extensive coverage will allow operators to create diverse and engaging betting experiences, supported by real-time match feeds and predictive analytics.
Integrity Services and AI-Powered Fraud Detection
In addition to data dissemination, Sportradar will also be tasked with ensuring the integrity of the tournament, in accordance with its current sponsorship deal with FIFA. The company will leverage its Universal Fraud Detection System (UFDS), an artificial intelligence-driven system that monitors worldwide betting markets for anomalous trends in real time.
Sportradar, with the assistance of UFDS, aims to ensure that the FIFA Club World Cup 2025 occurs in a safe and ethical setting, promoting its advocacy for ethical behavior in sport.
Sportradar’s Executive Vice President of Rights and Strategic Projects, Moritz Gloeckler, explained: “We are excited to collaborate with DAZN to increase the size and scope of the FIFA Club World Cup 2025. Together, we will promote international distribution as well as fan engagement of the tournament. In the meantime, we remain dedicated more than ever to upholding the integrity of this world-class tournament.”
About Sportradar
Founded in 2001 and publicly traded on NASDAQ, Sportradar is a global market leader in the sports technology industry. It constructs immersive fan experiences by integrating sports data, media, and betting platforms into a vibrant portfolio of solutions.
Sportradar enjoys notable sports federation collaborations including the ATP, NBA, NHL, MLB, NASCAR, UEFA, FIFA, Conmebol, CBF, and Bundesliga. With over one million sporting events covered annually, Sportradar offers unmatched experience in both content supply and integrity services.
The company’s Integrity Services division is at the core of its mission of upholding justice in sports through a combination of AI technologies, match-fixing prevention initiatives, and data analysis to manage competitions and illuminate stakeholders.
About DAZN
DAZN is one of the world’s largest sports entertainment platforms, hosting more than 90,000 events live annually in more than 200 markets across the world. Its brand has become synonymous with top football, top boxing, top MMA, and worldwide distribution of rights to top leagues.
DAZN will broadcast all 63 matches in multiple languages for the 2025 FIFA Club World Cup, cementing itself further as one of the biggest content providers of global tournaments. Bundesliga, Serie A, LaLiga, Ligue 1, F1, NBA, MotoGP, and NFL are some of the content in its portfolio.
With its collaboration with Sportradar, DAZN enhances the interactivity and integrity of its coverage, placing solid, real-time data and engaging match-day experiences in the palms of operators and fans around the globe.
A New Era of Data-Driven Sports Engagement
Sportradar’s partnership with DAZN on the FIFA Club World Cup 2025 captures the growing role of data in shaping the sports entertainment and betting of the future. As the tournament approaches, sport and gaming industry stakeholders are preparing for a momentous event that is marked by innovation, integrity, and global participation.
Source: iGaming Brasil
