for early access to the latest igaming videos!
and get the latest igaming news first!
1 August 2025 – Playzia has entered the UK market through a strategic partnership with operator Midnite, enabling the launch of Love Island-branded games alongside its full in-house portfolio. The deal marks a significant step in Playzia’s expansion across regulated European markets.
The agreement brings branded and original content to Midnite’s UK platform.
Midnite will integrate Playzia’s complete slot offering, including titles such as Grand Ocean Megaways™, Zeus’s Thunderstrike, Billionaire Buffalo Hold ’n Win, and Piggy Clusters. In addition, the partnership introduces the recently launched Love Island – Love in a Spin, a branded slot released under a three-year licensing agreement with Zoo 55, part of ITV Studios.
Playzia will produce a total of 10 Love Island-themed games as part of this collaboration, aligning with the 2025 season of the reality show. The titles are tailored to UK audiences and are expected to drive brand engagement through licensed IP and seasonal relevance.
Joe Caetano, Head of Commercials at Playzia, said:
“Teaming up with Midnite is a significant milestone as we expand our footprint in regulated markets, particularly the UK. Midnite is known for delivering cutting-edge betting experiences to its players, making them an ideal partner for our games. We are especially excited to bring our new Love Island titles to their platform just in time for this summer’s series. It is the perfect moment for UK players to step into the villa and experience something truly unique.”
Chelsea Pinho, Senior Casino Manager at Midnite, added:
“We are constantly striving to enhance the Midnite casino experience for our players and this partnership adds to our rich offering of content. We are particularly excited to offer a selection of Love Island games – including Love in a Spin – and I am sure they will be a perfect match for our players. At Midnite, we are passionate about bringing fans closer to the games they love – or in this case a TV show they love.”
The partnership follows Playzia’s recent nominations at the EGR B2B Awards 2025, including Slot Supplier (Under 5 Years) and Software Rising Star, and reflects its growing presence in slot development, crash games, instant win, and probability-based content.
