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Playson strengthens Brazilian presence with Betnacional partnership

30th March 2026 – Playson has taken another step in strengthening its position in Brazil by launching its content with Betnacional, further advancing its broader Latin American growth strategy.

The agreement introduces a selection of Playson’s most successful titles to Betnacional’s platform. Players now have access to games such as 4 Pots Riches and Diamonds Power, both featuring the widely popular Hold and Win mechanic, alongside Sugar Teddy x1000. These titles are recognised for their engaging gameplay and strong track record across regulated markets.

Betnacional, owned by Flutter Entertainment, is a well-established operator within Brazil, known for its strong local presence and expanding player base. The collaboration aligns with Playson’s approach of partnering with trusted operators in high-growth markets.

Brazil continues to be a key strategic market for Playson, driven by increasing demand for premium, mobile-optimised gaming content designed to meet local player expectations. This latest partnership further strengthens the supplier’s footprint in the region as it continues to expand its network of leading operators.

Cristhian Zito, Head of LatAm at Playson, said:

“Partnering with Betnacional is an important milestone for us in Brazil. It is a highly respected local brand with a deep understanding of its audience, and we are confident our content will resonate strongly with its players. This launch further strengthens our position in the market and reflects our commitment to delivering engaging, high-performing games to operators across Latin America”.

Frederico Cunha, Head of Comercial at Betnacional added:

“We are delighted to welcome Playson’s portfolio to Betnacional. Their games are recognised for their quality, strong mechanics, and consistent performance, making them a valuable addition to our offering. We look forward to working closely together and bringing an enhanced entertainment experience to our players”.

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Ingi Thor Arngrímsson
Ingi Thor Arngrímsson
Ingi is the Editor in Chief of iGamingToday.com, where he keeps a close eye on the stories, regulations and industry moves shaping the global iGaming sector. With a particular interest in gambling regulation, he’s always looking for the next story worth telling and the developments that deserve a closer look. Outside of iGaming, life is a mix of family time, growing his own vegetables and getting outdoors for a bit of hunting. Whether he’s tracking down a story or something in the wild, curiosity tends to keep him busy.

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