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PhilWeb Shifts to Online-Led B2B Model as Revenue Mix Changes

PhilWeb Corp is moving further toward an online-led, business-to-business model as it seeks to capture growing demand for digital gaming services. Company president Brian Ng said the shift is already gaining traction, particularly with larger institutional customers.

Business Shift

Ng said the company’s push into the online segment was already planned, but PhilWeb is now seeing more value as it works with institutional clients. The group, which was historically known for its network of electronic gaming venues in the Philippines, is increasingly focused on providing online-related services to third parties, including casino operators.

He said the company’s legacy business had effectively operated as a B2B model in another form, with most of its eGames venues run by independent partners at their peak in 2016, when the network reached around 270 outlets. That structure is now being replicated online, where PhilWeb runs consumer-facing platforms on behalf of institutional clients.

The president said the company has now been able to accelerate its online strategy under new investors. That shift has allowed PhilWeb to offer more sophisticated services, ranging from core platform provision to optional marketing and operational support depending on client requirements.

Ownership Change

The repositioning has followed a major change in ownership. In March, PhilWeb completed a management-led buyout with new local partners coming in as investors.

Earlier, the company said Gregorio Araneta Inc had agreed to sell its entire stake in PhilWeb for PHP1.80 billion ($29.5 million). The buyers were identified as Philippines-based Nexora Holdings Inc and Velora Holdings Inc.

Gregorio Araneta Inc is controlled by businessman Gregorio Araneta III, who is the brother-in-law of Philippine leader President Ferdinand Marcos Jr. The deal marked Araneta’s exit from the gaming technology firm he had acquired in 2016.

Ng said Araneta’s entry came at a time when the company needed a change in ownership, adding that gaming was not really a core business for the Araneta group. He also said it was clear to both management and owners that a change was needed for the company to expand its business.

The ownership changes also made it easier for international partners to carry out due diligence, particularly on issues involving politically exposed persons, according to Ng.

Revenue Growth

PhilWeb’s online eGaming business, which covers platform technology, systems integration, content distribution, and operational support, has become a key revenue driver. The company reported a sharp rise in first-quarter 2026 revenue, with total revenue for the 3 months to March 31 reaching PHP233.1 million, up 30.4% year-on-year.

The online eGaming segment generated PHP79.3 million, or about 34% of total revenue. In a recent letter to the Philippine Stock Exchange, PhilWeb said the contribution of the online eGaming business has led to structural improvements in margins, and that this will continue to support efforts to improve profitability and strengthen its financial position.

Ng said the company has re-established its position in the market by targeting clients such as integrated resort operators and by applying knowledge built up over the years. He added that some operators have struggled by trying to apply a land-based model directly to online gaming.

Partnerships and Plans

PhilWeb has recently announced partnerships with Newport World Resorts, Okada Manila, Hann Resorts, and gaming machine supplier FBM Philippines. It also said it had entered the game content distribution and aggregation business, with initial deployments covering PT Gaming and NUSTAR Online.

Ng said the services provided depend on what institutional customers need at any point in time. For integrated resorts, he said the online business is being treated as a separate segment that could operate independently of their floors. He also said PhilWeb is in discussions with one or 2 other customers, although he did not name them.

The company is also considering exclusivity agreements with some content providers to strengthen its offering. At the same time, it proposed increasing its authorised capital stock from PHP2.60 billion to PHP9.00 billion, made up of 6.00 billion common shares and 3.00 billion preferred shares.

Source: GGR Asia

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Carla Calderon
Carla Calderon
Carla is an emerging iGaming writer with a growing focus on the Asian gaming industry. She covers the latest news, market trends, and regulatory updates shaping online casinos and sports betting across the region. With a fresh perspective and a passion for learning, Carla brings curiosity and clarity to her reporting, helping readers stay informed about the fast-moving world of Asian iGaming.

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