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14 January 2026 – Octoplay has expanded its European presence with the launch of its premium game portfolio in Greece through a new partnership with Novibet. The strategic rollout marks another milestone in Octoplay’s rapid growth across regulated markets, bringing its high-quality content to Greek players for the first time.
The collaboration supports Novibet’s ongoing strategy to enhance its casino offering with carefully selected, top-tier content. By integrating Octoplay’s portfolio, Novibet reinforces its commitment to delivering a safe, responsible, and engaging gaming environment within Greece’s regulated online market.
“The current Greek launch with Novibet demonstrates the momentum of our European expansion,”
says Ralitsa Georgieva, Director of Business Development at Octoplay.
“Adding Greece to our portfolio of regulated markets reinforces our strategy of rapid growth across Europe, bringing our premium content to new player audiences throughout the continent.”
Fotini Matthaiou, Executive Director of Casino at Novibet, comments:
“Our partnership with Octoplay marks another important step in Novibet’s ongoing commitment to delivering next-generation gaming experiences. By integrating Octoplay’s innovative portfolio into our platform, we continue to expand the range of premium content available to our players, combining cutting-edge technology with entertainment value. At Novibet, we constantly seek strategic collaborations that enhance the quality and diversity of our offering, ensuring that every player enjoys a personalized, world-class gaming experience.”
Greece represents an important market in Southeastern Europe, and the launch further extends Octoplay’s operational footprint. The company now holds active licenses in the United Kingdom, New Jersey, Ontario, Michigan, the Netherlands, Sweden, Denmark, Belgium, Malta, Italy, Greece, Romania, Slovakia, and Brazil. Achieved in less than three years since going live, this acceleration underscores Octoplay’s dedication to sustained expansion across major regulated markets.
