9th March 2026 – Cash-to-digital payments company Neosurf has announced the appointment of Laura Moore as its new Chief Strategy & Operations Officer, following a successful period supporting the company as an expert consultant.
In her new executive role, Moore joins Neosurf’s senior leadership team and will take responsibility for guiding the company’s corporate strategy and expansion into new markets. She will also focus on identifying potential mergers and acquisitions and developing strategic partnerships to support the next stage of Neosurf’s growth.
As Chief Strategy & Operations Officer, Moore will draw on her experience in consumer technology, platform development, and senior leadership to oversee the company’s global operations teams. Her role will involve ensuring the delivery of secure, seamless, and compliant payment services for Neosurf’s global user base.
Moore will also lead efforts to refine and redesign several of the company’s core operational processes. This will include oversight of global settlements, treasury management, risk controls, and regulatory compliance, helping to build a stronger operational framework that aligns with Neosurf’s long-term ambitions.
Before joining Neosurf, Moore held positions at a number of well-known B2B and B2C organisations, including Vodafone and Sky. Her background combines strategic planning with operational leadership, which the company believes will support its efforts to align operations and strengthen a culture of continuous improvement.
In addition to her corporate career, Moore is also the co-founder of LIFT as we Climb, an initiative aimed at supporting and recognising women in the technology sector. Her experience and perspective in the technology industry are expected to further support Neosurf’s position within the cash-to-digital payments space.
Laura Moore, Chief Strategy & Operations Officer at Neosurf, said:
“I’m both excited and honoured to be taking on the role of Chief Strategy & Operations Officer at Neosurf at what is undoubtedly a key moment in the group’s evolution. With Neosurf being a global leader in online payments, my focus will be on driving sustainable growth, guaranteeing operational excellence and ensuring we have the scalable frameworks in place that are necessary for future expansion.”
Andrea McGeachin, Global CEO Neosurf, said:
“I think I speak for everyone at Neosurf when I say we’re absolutely thrilled to have Laura on board as a fully-fledged member of our senior team. As an experienced global strategist, thought leader and major advocate for women in technology, Laura has both the character and know-how to make a real impact in the role, and we’re all really excited to see how her vision can help take the company to new heights as we continue to grow.”



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