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MetaBet inks Gentoo Media partnership to enhance flagship sites

Thursday, January 16, 2025—MetaBet, a trailblazer in sports betting engagement tools, has officially announced a partnership with Gentoo Media, a prominent affiliate leader. This collaboration will see MetaBet’s cutting-edge sports betting widgets integrated into two of Gentoo Media’s flagship platforms, World Sports Network (WSN) and Time2play.

MetaBet’s proprietary widgets, renowned for their ability to drive engagement, boost sportsbook conversions, and maximize affiliate revenue, offer seamless integration with just one line of code. These tools are optimized for market-leading load speeds and contextual placements, enabling Gentoo Media to focus on delivering top-tier content and experiences to its audience.

WSN and Time2play are established and trusted destinations for sports betting and casino enthusiasts across the United States and Canada. These platforms serve millions of sports fans with expert reviews, exclusive offers, and reliable content. As Gentoo Media strengthens its footprint in the US market, MetaBet’s innovative technology will play a pivotal role in enhancing user engagement and driving growth.

Mark Phillip, Founder of MetaBet, expressed his enthusiasm for the partnership:

Partnering with Gentoo Media, a data-driven company with a new name but long track record, is a testament to our market-leading status. Our technology, leveraged through their trusted platform will enhance engagement and conversions to accelerate Gentoo’s growth strategy within the US and beyond

 

About MetaBet

MetaBet empowers publishers to unlock new value from their content and sports audiences through automated, contextual betting product integrations. Generating over 7 million product impressions daily, MetaBet partners with more than 40 organizations across sports media, sportsbook operators, performance marketers, betting publishers, and other verticals. MetaBet is part of the Are You Watching This?! company portfolio. For more information or to take a product tour, visit www.metabet.io.

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Ingi Thor Arngrímsson
Ingi Thor Arngrímsson
Ingi is the Editor in Chief of iGamingToday.com, where he keeps a close eye on the stories, regulations and industry moves shaping the global iGaming sector. With a particular interest in gambling regulation, he’s always looking for the next story worth telling and the developments that deserve a closer look. Outside of iGaming, life is a mix of family time, growing his own vegetables and getting outdoors for a bit of hunting. Whether he’s tracking down a story or something in the wild, curiosity tends to keep him busy.

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