for early access to the latest igaming videos!
and get the latest igaming news first!
Wednesday, January 15, 2025 – kwiff, the innovative sports betting service, announced yesterday the rollout of its latest player enhancement: a free prize wheel designed to amplify entertainment and engagement for users.
This feature underscores kwiff’s commitment to providing exceptional player experiences by integrating onsite enjoyment with advanced sportsbook product development. The decade-old platform initially introduced the feature during the successful “12 Days of Kwiffmas” campaign.
It comes with a prize wheel that offers players a variety of tailored gifts, including free bets and reload bonuses. These rewards are crafted to boost anticipation and also increase the overall value of the kwiff platform.
A key factor in the success of this initiative is kwiff’s two-year collaboration with Xtremepush, a customer engagement platform, which has enabled seamless integration of the prize wheel into the existing ecosystem. By utilizing Xtremepush’s omnichannel platform alongside kwiff’s custom-built proprietary reward tool, the prize wheel was incorporated with minimal operational complexities, maximizing player engagement.
The prize wheel is also powered by smart technology that ensures seamless experiences for both the kwiff team and players. It also features a user-friendly design and real-time analysis of rewards, allowing for quick adjustments based on player preferences and behaviours. This innovative approach not only enhances engagement but also reinforces kwiff’s commitment to delivering a top-notch gaming experience tailored to its users.
Joanna Beaton, Director of Retention at Kwiff, expressed her enthusiasm, stating,
“I’m thrilled to take this next step for our players and to strengthen our partnership with Xtremepush. The free prize wheel adds an exciting new dimension to our offerings, while raising the bar for what players can expect when they engage with kwiff. Player feedback has been exceptional, which is what we’re really trying to achieve with anything we do at kwiff as a player first company.”
