15 January 2026 – Kiron Interactive has appointed Rob Peché as its new Global Head of Sales, marking a significant addition to the company’s leadership team.
Rob brings more than two decades of industry experience to the role, having held senior commercial positions at several of the sector’s most recognisable brands, including Evolution, Sportradar, OKTO, SG Gaming, William Hill and Gala Coral.
In his new position at Kiron Interactive, Rob will oversee the company’s continued worldwide expansion into new markets while strengthening its presence in those where it is already established. Under his leadership, Kiron plans to accelerate its growth in regulated jurisdictions where it holds licences to operate. He will report directly to Co-CEO Steven Spartinos.
Steven Spartinos at Kiron Interactive, said:
“I’d like to give a warm welcome to Rob, who joins the Kiron team as Global Head of Sales. Rob is a distinguished and experienced commercial executive, and joins Kiron at a pivotal moment for the business as we continue to strengthen our position in key markets.
After an extensive search, Rob was a clear front runner for the job, and I am excited to bring him on board to drive our ambitious growth expansion plans during the current year and thereafter.”
Rob Peché, Global Head of Sales at Kiron Interactive, added:
“Kiron has built a reputation for high quality content that players trust and operators rely on. I am joining at a point where virtual sports continue to justify their place as a must have element in every successful content portfolio. My focus is simple. Strengthen our existing partnerships, open the right new doors, and make sure Kiron continues to set the benchmark for quality, reliability, and relevance across regulated markets.”



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