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Greentube strengthens US presence through new partnership with PlayStar in New Jersey

2 February 2026 – Greentube, the NOVOMATIC Digital Gaming and Entertainment division, has further expanded its footprint in the United States after partnering with PlayStar to deliver a curated selection of top-performing and newly launched titles to players in New Jersey.

Following the agreement, Greentube content has officially launched with PlayStar, marking another key milestone in the supplier’s North American growth strategy.

As part of the integration, PlayStar players can now enjoy a lineup of Greentube’s newest releases, including Piggy Prizes™: Wand of Riches™ 2, Firecracker Frenzy™: Empress Wealth, and Starlight Jackpots™: Odds of the Gods.

In addition, a selection of Greentube’s top-performing US classic titles has been rolled out, featuring Charming Lady’s Boom, Silver Lux Big Win Spinner, and Thunder Cash™ – Dolphin’s Pearl™. These games were chosen specifically for their strong resonance with American audiences and consistent performance across regulated US markets.

Since entering the US in 2021, Greentube has made notable progress in delivering tailored, high-quality content to both new audiences and local players. The latest partnership reinforces Greentube’s ongoing commitment to providing content aligned with US player preferences, while supporting PlayStar’s ambition to deliver a premium, engaging casino experience in the Garden State.

Patryk Igras, Sales and Key Account Manager at Greentube, said:

“This strategic partnership marks a significant milestone in Greentube’s ongoing expansion in the US, bringing a diverse portfolio of trusted, high-quality online gaming content to PlayStar’s growing player base.

Together, we aim to elevate the gaming experience in New Jersey by delivering innovative titles, seamless gameplay, and a strong commitment to responsible entertainment.”

Duncan Hamilton, Director of Gaming Operations at PlayStar, said:

“Greentube has built a strong reputation in the US for delivering high-quality, engaging titles, and we’re thrilled to bring their games to our players in New Jersey.

This partnership supports our mission to provide a premium, curated casino experience, and we’re confident that Greentube’s content will be a standout addition to our portfolio.”

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Ingi Thor Arngrímsson
Ingi Thor Arngrímsson
Ingi is the Editor in Chief of iGamingToday.com, where he keeps a close eye on the stories, regulations and industry moves shaping the global iGaming sector. With a particular interest in gambling regulation, he’s always looking for the next story worth telling and the developments that deserve a closer look. Outside of iGaming, life is a mix of family time, growing his own vegetables and getting outdoors for a bit of hunting. Whether he’s tracking down a story or something in the wild, curiosity tends to keep him busy.

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