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December 11, 2025 – Leading games aggregator Games Valley has appointed Ariel Reem as its new Chief Executive Officer, ahead of a major rebrand that will see the platform expand into new regulated markets.
Reem joins the company following seven years as CEO of Genesis Global, where he oversaw a portfolio of more than 20 casino brands operating in key regulated jurisdictions, including the UK and Denmark. His industry experience also includes six years at Mansion, where he served in several roles, including Director of Marketing Operations.
In his new position, Reem will guide Games Valley as the provider enhances its data-driven strategy to support operators in increasing revenue through unique integrations and continued technical advancement.
Ariel Reem, CEO of Games Valley, said:
“I’m thrilled to join Games Valley at such a pivotal moment in its journey. The company has built a powerful aggregation platform with huge untapped potential. My goal is to accelerate that growth, expand our footprint in regulated markets and deliver a product that truly empowers operators to innovate faster and scale smarter.”
The Games Valley platform has expanded significantly in recent years and now provides access to thousands of games from more than 100 premium suppliers.
