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Felipe Maximino Appointed Country Manager of Levante Brasil

Levante Brasil Ltda, a fully authorized operator from the Secretariat of Prizes and Betting (SPA), has named Felipe Maximino the nation manager for Brazil. Including Sorte Online Betz, a pioneer in the Brazilian lottery brokerage sector, and Lottoland, a worldwide industry leader in internet lotto and gaming, the business melds Sorte Online’s experience. This strategic selection shows Levante Brasil’s dedication to driving operational growth and growing its footprint in the Brazilian sector.

Goals for Growth and Innovation within Brazilian Business

Felipe takes the lead intending to push operational expansion and fortify the company’s brands in Brazil, with a focus on creativity, responsible gaming, and improving the player experience. Recently vice president of product, technology, and operations, Maximino has spent almost four years with Sorte Online. He guaranteed customers a more intuitive and effective experience by means of his technological modernization of the platform. His thorough grasp of the operational and technical sides of the business is forecast to help the company prosper over the long run.

Taking on this position is both a challenge and a great opportunity to continue driving Levante’s growth in Brazil. Our goal is to continue expanding and focusing even more on the customer experience, bringing innovative solutions that simplify the consumer journey and expand access to quality services” highlights the new country manager.

Experience and education of Felipe Maximino

At the University of São Paulo (USP), Felipe Maximino studied web accessibility and ubiquitous computing and earned a computer science degree there. He has also a postgraduate diploma in Public Administration from Fundação Getúlio Vargas (FGV). Felipe had top management positions in product and technology before he became VP at Sorte Online, including Director of Technology and Product, Head of Product, and CTO. Having a varied background in product management, technology, and business operations, he has a well-developed viewpoint on fast-paced, fiercely contested market innovation and management.

He was also able to work on major initiatives demanding a solid grasp of technology and market trends at multinational firms including Atos (France) and TCS (India), thus gaining priceless digital transformation expertise. This worldwide exposure has given Maximino the means to forecast developing directions and carry out answers that satisfy not only worldwide standards but also the particular requirements of Brazilian clients. A distinctive advantage his broad experience in the technology and business fields gives him is that they set him nicely for advancement in this fresh position.

Levante Brazil and the Future of the Betting Industry in Brazil

Levante Brasil Ltda works according to the SPA/MF Ord. Notice 259/25, which governs the nationwide betting sector. The three marks allowed to run under Levante’s direction are Sorte Online and Lottoland. Having this legal structure in place, the business is set to keep offering the Brazilian market creative and safe merchandise. Levante Brasil’s enthusiasm for combining worldwide best practices with local knowledge guarantees it stays a top reference in the betting and lottery industry of Brazil.

The appointment of Felipe Maximino signals a new thrilled period for Levante Brasil Ltda. Further improving customer relationships, his goal is to speed up the company’s innovation initiatives. Maximino is concentrating on providing services that meet the changing tastes of Brazilian gamers as the online gaming and lottery market in Brazil keeps expanding. He plans to present creative ideas that improve user experience and raise the availability of top betting services.

Our commitment is to integrate global best practices with local knowledge to continue being one of the main references in the Brazilian betting and lottery market. With my experience in the sector, I want to contribute to anticipating trends and developing solutions that meet the real needs of our customers. I would also like to take this opportunity to thank Marcio Malta for his leadership and the important achievements during his management, and I wish him much success in his new journey” he concluded.

Source: GMB

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Eduardo Krett
Eduardo Krett
Eduardo is an experienced iGaming journalist with a strong focus on the fast-growing Latin American market. With a passion for uncovering the latest trends in online casinos, sports betting, and gaming regulation, he provides readers with clear, insightful coverage of the region’s most important developments. Over the years, Eduardo has built a reputation for his deep understanding of the cultural and economic factors driving Latin America’s gaming landscape. Whether reporting on new market entries, local partnerships, or shifts in gambling legislation, his work blends accuracy, accessibility, and regional expertise — making him a trusted voice in iGaming media. When he’s not writing, Eduardo enjoys exploring emerging technologies shaping the industry and following the latest moves of LatAm gaming innovators and regulators alike.

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