The 11th annual Sports Betting West Africa+ (SBWA+) Summit arrives in Dakar for the first time, marking a significant move for one of Africa’s most established gaming events. After a decade of influence in the region, the 2026 edition serves as a vital bridge for international stakeholders looking to enter the high-growth Francophone and Anglophone West African markets.
Host: Eventus International.
Focus: The summit centers on regional expansion and operational best practices. Key sessions cover the evolving regulatory landscape across West African nations, the surge in mobile money integration, and localized marketing strategies. It provides a unique lens into the “Senegalese Opportunity” alongside established markets like Nigeria and Ghana, focusing on how to maximize market share in an era of unprecedented growth.
Foomat: Held in the vibrant capital of Dakar, the three-day program features a combined conference and exhibition. The first day (Oct 14) typically opens with the SBWA+ Eventus Awards Ceremony, followed by two days of intensive panel discussions and technical workshops. The networking agenda is robust, featuring daily luncheons and evening cocktail receptions designed to facilitate “deal-closing” conversations.
Audience: The summit brings together hundreds of African operators, regulators, and government officials, alongside international technology providers, payment experts, and affiliates. It is an essential hub for anyone looking to navigate the cultural and legal nuances of the West African gaming ecosystem.