SBC Summit Tbilisi returns to the Georgian capital as the premier strategic hub for the iGaming and sports betting sectors in Eastern Europe and Central Asia. Co-hosted with SMH Global, this summit leverages local expertise to navigate the high-growth markets of the Caucasus, the Balkans, and the Baltics, providing a critical platform for regional expansion.
Host: SBC (Sports Betting Community) in collaboration with SMH Global.
Focus: The conference centers on regional regulation and cross-border partnerships. A core highlight is the SBC Regulators Summit, which brings together authority figures from across Eurasia to discuss compliance, responsible gaming, and the modernization of regulatory frameworks. Additional tracks delve into fan engagement, sponsorship strategies, and localized payment solutions.
Format: Hosted at the 5-star Sheraton Grand Tbilisi Metechi Palace, the event scales up for 2026 with an expanded exhibition floor and over 70 world-class speakers. The program balances technical “deep-dives” into the business side of sports with the SBC Connect App for curated business matchmaking. High-profile evening networking events across Tbilisi’s top venues ensure a robust social agenda.
Audience: The summit expects over 2,500 attendees, specifically targeting a heavy concentration of operators (approx. 700) and affiliates (200+). It is an essential gathering for C-level executives, legal counsel, and business development leads looking to solidify their presence in the Eurasian gaming ecosystem.