iGX: iGaming Customer Experience Summit is the premier forum dedicated to the science of player acquisition, engagement, and long-term retention. This summit provides a unique, open-benchmarking environment where marketing leaders from the world’s top operators gather to deconstruct the modern player journey.
Host: Worldwide Business Research (WBR).
Focus: The event centers on data-driven marketing and player lifecycle management. Key themes include mastering traffic acquisition costs (TAC), leveraging AI and Machine Learning for hyper-personalization, and developing robust omnichannel strategies that convert casual users into loyal brand enthusiasts.
Format: Set in the sophisticated Hilton London Syon Park, the summit emphasizes practical, “no-fluff” insights. The program features interactive roundtables and panel discussions led by CMOs, focusing on real-world case studies in responsible gambling technology and ROI-centric marketing budget allocation.
Audience: The summit is tailored for CMOs, Heads of Marketing, CRM Directors, and Customer Experience (CX) leads from established iGaming operators and innovative startups looking to crack the player retention code.

