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26 January 2026 – BETER, a Europe-based provider of live streams, live data, and odds for esports and sports, is celebrating a double award win at ICE Barcelona 2026.
The company secured two major accolades, winning Best Esports Innovation at the European iGaming Awards 2026 and Esports Innovator of the Year at the International Gaming Awards 2026.
The latest success marks the second consecutive year that BETER has topped the Esports Innovator category at the International Gaming Awards, reflecting its continued commitment to evolving the iGaming industry through new formats of fast-paced, in-demand content.
BETER’s esports portfolio is anchored by its exclusive ESportsBattle tournaments, which deliver round-the-clock betting opportunities across popular titles such as eFootball, eBasketball, eHockey, and eTennis. More than 500,000 events are scheduled annually, setting a benchmark for high-frequency esports content.
Further reinforcing its focus on transparency and integrity, ESportsBattle recently received the ESIC Gold Standard Accreditation, strengthening BETER’s reputation as one of the most trusted providers in the high-frequency betting space.
Operators also benefit from BETER’s Esports Odds Feed, which delivers market-leading odds with the highest uptime across more than 450 tournaments worldwide. The feed covers over 40,000 pre-match and live events annually and is powered by a dedicated team of in-house expert traders.
The awards follow a highly successful period for BETER’s esports division, highlighted by the launch of eTennis, the first product of its kind on the market, and the addition of the European Conference tournament to its eBasketball series.
BETER has also strengthened its presence in the US market, with ESportsBattle live in New Jersey and Colorado through tier-one operator bet365. Internationally, the product was integrated by leading operators and aggregators, including Entain CCE and Meridianbet, during 2025.
The dual recognition at ICE Barcelona underscores the strength of BETER’s fast-betting product suite and reflects the dedication and professionalism of its team.
Commenting on the achievement, Vladyslav Vitrenko, Public Relations Lead at BETER, said:
“Winning two major esports awards at ICE is a significant milestone for BETER and marks an incredibly strong start to the year.
“We have worked hard developing the best fast-betting products in the market, and this award is a testament to the effort put in by the team – effort that we continue to make to ensure more players than ever before can access our products.
“We are constantly developing new products while maintaining a strong public presence, openly showcasing our operations, integrity measures, and product updates to remain transparent and trustworthy for our operator partners and their players.
“The demand for fast-betting content will only continue to rise, and these awards further position BETER as the go-to provider on the market.”
